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Public Communications Director Opportunity

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Under general direction of city management, the Director of Public Communications serves as the spokesperson for the city and is responsible for proactively communicating Information to the public regarding city services. The Director provides leadership direction and general administrative oversight to the Public Communications Department, performs work involving significant community engagement and serves as a member of the city’s management team, working collaboratively with city management and other department leaders on strategies and policies to accomplish the city’s mission, strategic plan and other council priorities.

Interested applicants should email a letter of interest and resume to [email protected]. First review of submissions will be Friday, Aug. 19.

  • Direct the overall planning, operation, and management of Public Communication’s programs and initiatives, including but not limited to establishing and evaluating services, programs, and overall standards for city-wide Public Communication’s activities, establishing a vision for the city’s communication and marketing initiatives and fostering collaboration, and teamwork to effectively communicate the city’s strategic priorities, initiatives core values and promote the city’s public image and services.

  • Lead, manage and oversee a comprehensive, public communications, marketing, advertising, and media relations program for the various city departments and the city council, to include working collaboratively with the City Manager’s Office, Mayor and department directors to develop and integrate various communication strategies and marketing plans and the city's overall communications plan consistent with the needs and demographics of the community.

  • Lead, direct, and participate in accessing and developing short and long-term city-wide Public Communication’s programs that include a focus on strategic planning and continuous improvement in alignment with the city’s mission, vision and values. Serve as the city’s key spokesperson and informational liaison between city departments and the news media, establish and maintain effective community partnerships and participate in a variety of organizations and community groups.

  • Manage department staff (directly, and indirectly through subordinates), which includes prioritizing and assigning work; monitoring workloads, conducting performance evaluations; ensuring adherence to standards and procedures; identifying, recommending training plans; and making hiring, terminating and disciplinary decisions or recommendations.

  • Plan, organize, manage, and establish appropriate service and staffing levels for departmental operations; monitor and evaluate efficiency and effectiveness of service delivery methods and procedures; and allocate resources accordingly.

  • Responsible for the preparation and administration of the department’s annual budget; approve the forecast of funds needed for staffing, equipment, material and supplies; and approve and monitor expenditures.

  • Establish sound working relationships and work collaboratively with city management and other members of the executive management team, to include but not limited to, serving as a member and participating in collaborative efforts towards achieving financial objectives, Council directives, and other goals and objectives to meet the operational needs of the city.

  • Perform other related duties as required.

  • Bachelor’s Degree in journalism, public relations or a communications-related discipline and seven years’ experience in professional communications, marketing, public relations role, including five years leadership experience; or an equivalent combination of education and experience. 
  • Texas Driver’s License
  • Excellent organizational and leadership skills.
  • Excellent public presentation skills.
  • Thorough knowledge of Associated Press (AP) Style, Standard English grammar, spelling and punctuation, and ability to assimilate information from various sources and prepare clear, persuasive communication for oral and written presentation. 
  • Ability to effectively communicate orally and in writing in a courteous, tactful manner with coworkers, Mayor, city officials and other personnel, news media and the public, including being sensitive to professional ethics, gender, cultural diversities and disabilities.
  • Ability to develop and manage creative, strategic, and high-impact communication plans.
  • Ability to establish and maintain collaborative working relationships and good communication with a variety of individuals; and demonstrate tact, diplomacy, and patience.
  • PREFERRED: 10 or more years experience in marketing, public relations or a related field.


The City of College Station's generous benefits package includes medical, dental, vision, prescription drug coverage, paid holidays and vacation, paid sick leave, TMRS-retirement (2:1 matching), deferred compensation, term life, AD&D, dependent life, flex benefits, and tuition reimbursement. We even have a free Employee Health Clinic for employees and their dependents.

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